Gamification is the hottest topic in business. Gartner Group forecasts that Gamification will be used by 70% of the Global 2000 by 2015, spending over $2Bn on related products, services and technologies according to M2 Research.

Over two days, GSummit Melbourne 2012 will deliver hands-on workshops, share best practices, showcase new products and ideas, disseminate data, inspire each other and offer networking opportunities to create a more fun and engaging world. Topics covered will include gamification, loyalty, engagement, enterprise, retail, health & wellness, education, and much more.

We recommend that you attend GSummit Melbourne 2012 if you're looking to drive innovation in the following fields:

• Enterprises looking to innovate and stay competitive
• Startups
• Product Designers/Managers
• UI/UX Professionals
• Marketing Strategists
• Community/HR Managers
• Not for Profits Organizations
• Academics
• Anyone interested in the topics of gamification, engagement, loyalty or economic behavior

“Gamification has long been associated with consumer marketing, but its effects are now reaching much further – to areas such as Loyalty, Enterprise/HR, Healthcare, Education, Research & Development, and more. This year’s expanded format and our amazing lineup of speakers and workshops gives marketers, designers and strategists the hands-on and inspirational insights they need – across industries and cultures.”
 

Gabe Zichermann
 

BMW Edge @ Federation Square